The evidence-based baby tracker created by a Pediatric Nurse Practitioner and IBCLC.
Baby tracking and support from a Pediatric NP & IBCLC — right in your pocket.
Created by Jennifer Ashton, Pediatric NP, IBCLC. Trusted by tired, capable parents.
You are not alone
Caring for a baby is rewarding — but rarely easy.
Most new parents face questions no one prepared them for. Latchd turns the advice of a Pediatric Nurse Practitioner and IBCLC into clear, actionable support — at 2 a.m., on the couch, wherever you are.
- Painful or shallow latch
- Worries about low milk supply
- Confusion around pumping
- Sleep and feeding overwhelm
Features
Everything you'd ask your Pediatric NP & IBCLC — organized for real life.
Troubleshooting decision trees
Step-by-step guidance for latch pain, supply concerns, and more.
Feeding tracker
Log feeds and diapers without the spreadsheet stress.
Pumping guidance
Flange fit, schedules, and storage made simple.
Sleep support
Realistic, judgment-free help for naps and nights.
Developmental guidance
Know what to expect at each stage of your baby's growth.
Evidence-based recommendations
Grounded in clinical practice, not internet noise.
How it works
Support in three quiet steps.
- 01
Answer guided questions
Tell Latchd what's happening — baby's age, the moment, the worry.
- 02
Get personalized support
Receive clear, IBCLC-informed steps you can try right now.
- 03
Feel more confident caring for your baby
Track what works and build confidence in yourself and your baby.
About the founder
Jennifer Ashton, NP, IBCLC
Jennifer is a Nurse Practitioner and International Board Certified Lactation Consultant who has spent years sitting beside new parents through the hardest and most beautiful weeks of their lives. She built Latchd so the kind of calm, evidence-based guidance she gives in clinic could be there at 3 a.m., on a Tuesday, when you need it most.
Latchd is part of the Just Ask Jen NP brand — practical, judgment-free support for modern families.
Visit JustAskJenNP.comLoved by new parents
Real support, in real moments.
"I wish I had this with my first baby. Latchd answered the questions I was too tired to Google."
"Like having an IBCLC on call. Calm, clear, and never makes me feel like I'm doing it wrong."
"The decision trees walked me through a painful latch at 2 a.m. — I actually slept after."
FAQ
Questions, answered.
You've got this. We'll be right here when you need us.
Download Latchd and feel a little more confident every day.